OxLEP Business were looking for an agency to partner with to promote their Oxfordshire ERDF business support programmes. In order to attract SMEs to sign up for workshops, 1:1 support and apply for grant funding we needed to come up with an overall brand identity and messaging that was engaging, vibrant and innovative.
We gave this two year long programme, Elevate, its own unique brand identity that works within the overarching OxLEP identity. To give the programme the WOW factor, we developed a strong messaging hierarchy around the theme of free business support. The brand concept has been implemented across all marketing collateral including flyers, banners, social media imagery, brochures and infographics. We were also responsible for managing photography, videography, social media, editorial and PR commuincations.
“The Blooberry team are really easy to work with & have spent a lot of time building a fantastic relationship with us. They understood our objectives from the off & have created perfect solutions to promote our ERDF funded business support programmes. They have been excellent at getting to know our target audiences & business support on offer & combine this knowledge with innovative design & editorial. It's due to their hard work that our programmes have been as successful as they have. It is a joy working with Blooberry & the cakes provided have been an added bonus too!”