SHOUT OUT ABOUT BLADDER CANCER CAMPAIGN
Working with the top three urological cancer charities in the UK; The Urology Foundation, Fight Bladder Cancer and Action Against Bladder Cancer we produced this hard-hitting awareness campaign. Focusing on people affected by bladder cancer, we produced an extensive range of awareness and campaign material in both digital and print media. From initial concept and messaging through to managing and art directing a photoshoot with cancer patients, we concentrated on producing shocking visuals with key messaging to really get the key facts across. Awareness materials included a fully responsive website, posters, media packs, information brochures and infographics.
“The campaign Blooberry came up with grabbed the attention of the media about a subject which is hardly ever talked about. It was extremely successful and gained us huge amounts of radio, TV, press and magazine coverage, including prime time slots on both the BBC and ITV.”